| Title | Green product design with competition and fairness concerns in the circular economy era |
|---|---|
| ID_Doc | 28231 |
| Authors | Li, QY; Guan, XT; Shi, TQ; Jiao, W |
| Title | Green product design with competition and fairness concerns in the circular economy era |
| Year | 2020 |
| Published | International Journal Of Production Research, 58.0, 1 |
| Abstract | In this paper, we consider green product design in a supply chain consisting of one manufacturer and two retailers, where retailer 1 aims at monetary profit maximisation, and retailer 2 has fairness concern. We consider two kinds of green products: a marginal-intensive green product (MIGP) and a development-intensive green product (DIGP). For the former, the green investment cost depends on the green level and the production quantity; while for the latter, the green investment cost depends on the green level solely. In each case, we investigate the impact of the retailer's fairness concern by comparing the optimal solutions and supply chain performance with those in the basic models in which all the supply chain members aim at profit maximisation. We find that retailer 2 will set a higher retailing price and earn a smaller market share. Such inferiority increases as retailer 2's inequity aversion increases or as the substitutability degree of the products offered by the two retailers increases. We also find that retailer 2's fairness concern will always harm the manufacturer. If an equity outcome is achieved, the supply chain may achieve a better performance; however, if an inequity outcome is attained, the supply chain always performs worse. |
Similar Articles
| ID | Score | Article |
|---|---|---|
13334
|
Zhang, N; Li, B Pricing and Coordination of Green Closed-Loop Supply Chain With Fairness Concerns(2020) | |
| 2147
|
Shen, B; Liu, SY; Zhang, T; Choi, TM Optimal advertising and pricing for new green products in the circular economy(2019) | |
| 30345
|
Du, BS; Liu, Q; Li, GP Coordinating Leader-Follower Supply Chain with Sustainable Green Technology Innovation on Their Fairness Concerns(2017)International Journal Of Environmental Research And Public Health, 14, 11 | |
| 5317
|
Li, G; Wu, HM; Sethi, SP; Zhang, X Contracting green product supply chains considering marketing efforts in the circular economy era(2021) | |
| 10352
|
Xue, KL; Sun, GH; Wang, YY; Niu, SY Optimal Pricing and Green Product Design Strategies in a Sustainable Supply Chain Considering Government Subsidy and Different Channel Power Structures(2021)Sustainability, 13, 22 | |
| 18049
|
Yan, K; Hua, GW; Cheng, TCE Green Supply Chain Management with Cooperative Promotion(2021)Sustainability, 13, 6 | |
| 31128
|
Jiang, SJ; Ye, F; Lin, Q Managing green innovation investment in a Co-opetitive supply chain under capital constraint(2021) | |
| 68607
|
Cao, XG; Hu, MT; Wen, H; Huang, K Green supply chain decision-making and coordination considering consumer's environmental mindset and fairness concerns in the context of sustainable development(2023) | |
| 21442
|
Shen, B; Cao, YF; Xu, XY Product line design and quality differentiation for green and non-green products in a supply chain(2020)International Journal Of Production Research, 58.0, 1 | |
| 30748
|
Zou, YJ; He, DY; Sun, R Research on the Mechanism of Collaborative Innovation in Green Technology among Supply Chain Enterprises Based on Cost Sharing and Market Competition(2024)Sustainability, 16, 15 |