| Title | Business Models Towards Achieving Sustainability: A General Review |
|---|---|
| ID_Doc | 33900 |
| Authors | Marcelino-Aranda, M; Martínez-Cuevas, MD; Camacho, AD; Ortega-Reyes, AO; Torres-Ramírez, A |
| Title | Business Models Towards Achieving Sustainability: A General Review |
| Year | 2024 |
| Published | Inquietud Empresarial, 24, 1 |
| Abstract | Sustainability is a term that has prevailed for decades, from the concern to generate a balance between economic growth and nature, to its integration into the business environment. The latter began for ethical reasons, then as a requirement to comply with regulatory aspects and, recently, according to evidence, to increase market value. The objective of this paper is to present a general review of the different proposals of business models with a sustainable approach, to understand their characteristics, limitations, and the value they offer. A qualitative perspective was applied, through a systematic review of the literature in the Web of Science (WoS) research portal of Clarivate Analytics, and an analysis of 40 documents. Due to their relevance, five proposals stand out: Sustainable Business Model, Green Business Model, Circular Business Model, Sustainable Business Model Innovation, and Green Business Model Innovation. Positioning a company as sustainable implies not only aligning economic objectives with the needs of society and the environment, but also generating and promoting the necessary changes to achieve it. |
| https://revistas.uptc.edu.co/index.php/inquietud_empresarial/article/download/16817/14018 |
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