Title | New Trends In Methods Of Organizations' Management |
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ID_Doc | 34721 |
Authors | Pitra, Z |
Title | New Trends In Methods Of Organizations' Management |
Year | 2013 |
Published | |
Abstract | The article deals with application of new management methods that react on social demand for a sufficient change of today businesses' behavior. The author presents how the complex approach to innovation activities that is based on so called "31 principle" causes a new business model - preferring the shared value offer - deployment. Such business model innovation forces the business leaders to exploit methods that satisfy corporate social responsibility rules as well as the business ethics obligations. |
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