| Title | The Effect of Digital Green Strategic Orientation On Digital Green Innovation Performance: From the Perspective of Digital Green Business Model Innovation |
|---|---|
| ID_Doc | 35561 |
| Authors | Yin, S; Yu, YY; Zhang, N |
| Title | The Effect of Digital Green Strategic Orientation On Digital Green Innovation Performance: From the Perspective of Digital Green Business Model Innovation |
| Year | 2024 |
| Published | Sage Open, 14, 2 |
| Abstract | Digital technology is gradually penetrating into all kinds of business of green innovation and green development. However, China's industrial Internet technology foundation is weak. Scholars' researches on the impact of digital green strategic orientation (DGSO) on digital green innovation performance (DGIP) and the intermediary role of digital green business model innovation (DGBMI) is relatively backward. Therefore, it is particularly important to divide the dimensions of DGSO from the perspective of DGBMI to describe the mechanism of DGIP. In this study, multiple regression approach was used to test the effect of DGSO on DGIP. The mediating role of DGBMI was explored through 562 questionnaires. In addition, the study divides the DGSO into three dimensions: green market orientation (GMO), digital green technology orientation (DGTO), and government orientation. DGBMI is divided into two dimensions: efficiency type and integration type. The results are as follows. (1) GMO, DGTO and government orientation all have positive effects on the improvement of DGIP. (2) GMO has a greater impact on integration DGBMI (IDGBMI). The influence of DGTO on efficient DGBMI (EDGBMI) is more significant. (3) Government orientation has a positive impact on EDGBMI. The influence of DGSO on DGIP can be realized through the intermediary role of EDGBMI and IDGBMI. The essence of this research is to help enterprises understand the characteristics of internal and external environment and make digital-green strategy-oriented choices to improve their DGIP. This study has a certain theoretical contribution to elucidating the influence of DGSO on DGIP and the mediating role of DGBMI. This study also provides a practical basis for enterprises' digital green innovation practice based on their own environmental optimization and matching of DGSO to improve competitiveness. |
| https://journals.sagepub.com/doi/pdf/10.1177/21582440241261130 |
Similar Articles
| ID | Score | Article |
|---|---|---|
35430
|
Yin, S; Yu, YY An adoption-implementation framework of digital green knowledge to improve the performance of digital green innovation practices for industry 5.0(2022) | |
| 62224
|
Hu, CL; Yang, HT; Yin, S Insight into the Balancing Effect of a Digital Green Innovation (DGI) Network to Improve the Performance of DGI for Industry 5.0: Roles of Digital Empowerment and Green Organization Flexibility(2022)Systems, 10, 4 | |
| 35347
|
Jiang, SX; Li, YF; You, N Corporate digitalization, application modes, and green growth: Evidence from the innovation of Chinese listed companies(2023) | |
| 30880
|
Zhao, QQ; Li, XT; Li, SQ Analyzing the Relationship between Digital Transformation Strategy and ESG Performance in Large Manufacturing Enterprises: The Mediating Role of Green Innovation(2023)Sustainability, 15, 13 | |
| 35193
|
Gao, SS; Li, WQ; Meng, JY; Zhu, JH; Shi, JF A Study on the Impact Mechanism of Digitalization on Corporate Green Innovation(2023)Sustainability, 15, 8 | |
| 61971
|
Yin, S; Zhao, YD Digital green value co-creation behavior, digital green network embedding and digital green innovation performance: moderating effects of digital green network fragmentation(2024)Humanities & Social Sciences Communications, 11, 1 | |
| 30417
|
Zhang, G; Gao, YX; Li, GY Research on Digital Transformation and Green Technology Innovation-Evidence from China's Listed Manufacturing Enterprises(2023)Sustainability, 15, 8 | |
| 62415
|
She, JH; Zhang, Q Green innovation and enterprise digital transformation: Escape from the "dilemma" of development and governance choices(2024)Plos One, 19, 5 | |
| 31072
|
He, ZX; Kuai, LY; Wang, JM Driving mechanism model of enterprise green strategy evolution under digital technology empowerment: A case study based on Zhejiang Enterprises(2023)Business Strategy And The Environment, 32, 1 | |
| 35154
|
Xie, JP; Zhang, TT; Zhao, JJ Research on the mechanism of digital transformation to improve enterprise environmental performance(2023)Industrial Management & Data Systems, 123, 12 |