| Title | Smart tourism destinations? The case of Slovakia |
|---|---|
| ID_Doc | 44461 |
| Authors | Gajdosík, T |
| Title | Smart tourism destinations? The case of Slovakia |
| Year | 2017 |
| Published | |
| Abstract | Strong competitiveness on tourism marketforce destinations to adopt new management concepts. Thanks to the current development in information technologies, the concept of smart tourism destinations is emerging topic, leading to fruitful discussions among theory and practice. The application of modern information technologies in destination management is considered as a "hard smartness", however, if a destination wants to become really smart, it needs to focus also on "soft smartness" The aim of the article is to analyse the utilization of information technologies, sharing the knowledge and information, promotion of collaboration and leadership in tourism destinations in Slovakia and thus to evaluate their contribution to the development of smart tourism destinations. The article presents the current state of using the hard and soft smartness in 36 tourism destinations in Slovakia and concludes that there is still a long way for Slovak destinations to become really smart. |
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