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Title Investing in green intellectual capital to enhance green corporate image under the Influence of green innovation climate: A Case of Chinese Entrepreneurial SMEs
ID_Doc 66526
Authors Khan, A; Hussain, S; Sampene, AK
Title Investing in green intellectual capital to enhance green corporate image under the Influence of green innovation climate: A Case of Chinese Entrepreneurial SMEs
Year 2023
Published
Abstract Modern firms have been urged to play their role toward a sustainable business environment. The relevance of green prospects in the work environment continues to expand. Still, little research has been conducted to understand the role of green intellectual capital plays in promoting environmental behaviours and outcomes. With China's higher level of carbon emission, it has become imperative for businesses to investigate ways to improve their environmental performance. For this purpose, we collected the data from 451 entrepreneurial small and medium-sized enterprises based in Jiangsu province of China and then analyzed it through partial least squarestructural equation modeling (PLS-SEM). Based on the social cognitive theory assumptions, this research study argues that; green intellectual capital, measured with green human resource, relation capital, and structural capital, positively influences green core competence. And, Green core competence positively impacts the green corporate image (environmental performance and green innovation practices). Additionally, Green core competence was found to mediate the relationship between green intellectual capital and green corporate image. Lastly, the study's outcome delineated that innovative green climate moderates the relationship between green core competence and green corporate image. This study broadens the scope of social cognitive theory and presents a viable solution for entrepreneurial small and medium-sized enterprises stakeholders to use the knowledge generated by green intellectual capital and core competence to improve their green corporate image.
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