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Title Embedding Corporate Social Responsibility into the Construction Process: A Preliminary Study
ID_Doc 66768
Authors Jiang, WY; Wong, JKW
Title Embedding Corporate Social Responsibility into the Construction Process: A Preliminary Study
Year 2015
Published
Abstract The environmentally and socially sensitive nature of construction activities calls for properly implementing corporate social responsibility (CSR) industry wide. Although CSR maps out the scope that business can contribute to the welfare of a wider community, few efforts have been put to its fulfillment on a construction site. The study presented in this paper proposes a framework for embedding CSR in the construction process with the intention of contributing to the attainment of sustainability. Research methods including case study and literature review were employed to interpret the suitability of embedding CSR in the construction process. Interview with professionals were thereafter conducted and based on the interview results, a conceptual framework for embedding CSR in the construction process was given. It is found that the connection between CSR and the construction process has not been aware of popularly in the industry. Although recent years have witnessed the widening popularity of CSR in construction, little attention has been drawn to CSR fulfillment on a construction site. The research findings shed some lights on CSR implementation in the area of sustainable construction.
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