| Title |
Developing a product-service system through a productisation strategy: a case from the 3PL industry |
| ID_Doc |
67363 |
| Authors |
Lahy, A; Li, AQ; Found, P; Syntetos, A; Wilson, M; Ayiomamitou, N |
| Title |
Developing a product-service system through a productisation strategy: a case from the 3PL industry |
| Year |
2018 |
| Published |
International Journal Of Production Research, 56, 6 |
| Abstract |
A Product-Service System (PSS) is created by combing a tangible product and an intangible service into one integrated offering. Thus, a PSS can be achieved by a production company adding intangible services to a product using a servitisation strategy or by a service company adding a tangible product to a service by means of a productisation strategy. The focus of this paper is on the latter. Our work demonstrates a significant gap in the literature in this area. To address this, we adapt an existing PSS conceptual framework as a means to identify the driving and restraining forces considered by a service company as it explored the possibility of pursuing a PSS productisation strategy. The conceptual framework is applied in an exploratory case study with a 3PL service provider. Application of the framework reveals new driving and restraining forces not previously discussed in the literature. Furthermore, it allows a preliminary quantification of the driving and restraining forces using a force field analysis approach. Our work contributes towards the expansion of the empirical knowledge base in the area of PSS. |
| PDF |
https://orca.cardiff.ac.uk/104240/1/Lahy%20et%20al%20%282017%20-%20IJPR%29.pdf
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