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Title The role of knowledge management in the creation of social capital and sustainable development of organizations. Evidence in tourism enterprises
ID_Doc 76919
Authors Revilla, MRG; Campos, EJB
Title The role of knowledge management in the creation of social capital and sustainable development of organizations. Evidence in tourism enterprises
Year 2014
Published
Abstract The objective of this paper is an analysis of the strategy of gaining knowledge through social capital and sustainable development in tourism companies so they can modernize and compete with constant improvement. We will see how effective this strategy is for the benefit of companies in terms of reducing costs, leveraging technology while feeding knowledge of indirect or direct customers. Aspects of social capital and sustainable development as the approach of several authors are briefly mentioned. Purpose - The purpose of this paper is to conduct a critical analysis of the importance in the twenty-first century presents a new approach to strategic management based on knowledge from the perspective, of resources and dynamic capabilities, as an explanation of the role critical that these intangible assets presented in today's organizations from the implementation of a particular model of governance of existing knowledge on those, Grant (1996), Spender (1996), Bueno and Salvador (1996), Bueno et all (2006), to overcome the current economic crisis affecting many countries. areas and organizations in the global economy. Design/methodology/approach - We propose an approach work is carried out with a proposal for a study of exploratory character. Social responsibility and commitment to the ecosystem as a social strategy to assist in the socioeconomic development of the organizational environment and as a facilitator for its own sustainable development. Eljkington (1994), Bueno (2011), Leon (2011a), Leon (2011b), Parrish (2010). The exploratory analysis in the tourism sector and in hotel companies that compose it, as evidence of the importance of the new management approach considered, given the nature and character of the business model and its relation to environment performance of this industry and its companies. Bueno (2011). Originality/value - This methodology puts in evidence the methodology carried out will show that this knowledge based on their relationship to socioeconomic sustainabilit, its still emerging approach given its character by emergence time, requires more research efforts and empirical evidence, therefore work shows a value of exploratory character and originality evident within current approaches of strategic management and the knowledge economy, although it emergente. Por results will corroborate the formulated inductive approach, leading rebuttal to some of the guesswork exposed and organizations concerning the tourism sector. Practical implications - The outcomes of the application as indicated, regardless of the overall importance of an analysis of intangible assets and dynamic capabilities that facilitate sustainable economic development in organizations, especially the variables that make up the main concepts the capital of the same, focusing on corporate social responsibility and environmental commitment, stresses that the results are important for designing a management model oriented entity mentioned sustainable development based on existing knowledge in the same in their strategic application in the hotel industry, for example the Tourism sector as previously indicated.
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