| Title | Governance and sustainability of the tourist destination |
|---|---|
| ID_Doc | 76974 |
| Authors | Valeri, M; Poloni, P; Fortuna, F |
| Title | Governance and sustainability of the tourist destination |
| Year | 2014 |
| Published | |
| Abstract | Purpose: The aim of this paper is to measure the sustainability of a tourist destination. The tourist destination competitiveness is the result of combining the governance of tourist firms that are part of it and the sustainability of environmental resources of a 'geographical area. In this paper we will refer to the "albergo diffuso" experience. The '"albergo diffuso" will be useful for the purposes of our analysis to see if this new and original model of hospitality meets the characteristics of innovation for sustainability, providing a good example of enhancement of an area in the perspective of sustainable tourism development. Design/Methodology/Approach:. The methodology is the case study research (Yin, 2003). The results will be validated through the application of the model of Weaver (2000, 2011). The model proves to be more explanatory for the evaluation of the level of sustainability of investigated tourist destinations. Originality/Value: The sustainability implies that tourist destinations are governed and managed to satisfy the new expectations of the tourist's experience in accordance with the socio-economic and natural environment in which they operate. In this context, the strategic role rises in support of the development of an entire area within the perspective of sustainable tourist development. Practical Implications: To be competitive, the tourist destination has a duty to propose an innovative bidding system that improves the quality of the tourist preserving natural resources and the cultural specificity on which the tourism is based. In this way, the tourist destination is identified as a node in a complex network of relationships that transcends national borders and involves different business actors who share goals and strategic decisions influence each other. |
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