Title | Selection of incentives for a business strategy based on crop diversification |
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ID_Doc | 78325 |
Authors | Martínez-García, V; Zabala, JA; Albaladejo-García, JA; López-Becerra, E; Sánchez-Navarro, V; Sanchez-Navarro, JL; Boix-Fayos, C; Martínez-Paz, JM; Alcon, F |
Title | Selection of incentives for a business strategy based on crop diversification |
Year | 2024 |
Published | Spanish Journal Of Agricultural Research, 22, 3 |
Abstract | Aim of study: This study proposes a crop diversification innovative business model based on stakeholder preferences towards different incentive alternatives. Area of study: : South-East Spain. Material and methods: : Citrus intercropping practices in South-East Spain has been used as case study. Stakeholders' preferences for crop diversification incentives were investigated by using a multicriteria approach, and those results were integrated into the development of a business model canvas. Main results: : Including crop diversification practices as environmental practices within the operational programmes of producer organizations is seen the most preferred incentive over which the business model canvas is developed. Research highlights: The establishment of business opportunities for crop diversification practices would facilitate the overcoming of adoption barriers along the agrifood value chain and would promote health and sustainable food systems. |
https://doi.org/10.5424/sjar/2024223-20967 |