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Title Second opportunities for clothing products: motivations to purchase second-hand clothes
ID_Doc 20481
Authors Pereira, AM; Ceballos, LM; Mejía-Gil, MC
Title Second opportunities for clothing products: motivations to purchase second-hand clothes
Year 2024
Published Tec Empresarial, 18, 1
DOI 10.18845/te.v18i1.7015
Abstract The second-hand clothing market is a circular economy alternative to deal with excessive consumption and reduce the environmental impact caused by the fashion industry. In contrast to the vast research based on the US and Europe, this market is yet to be explored in Colombia, and in Latin America in general. This qualitative research explores the motivations to purchase second-hand clothes among young consumers aged between 20 and 33 years old residing in Medellin, Colombia. Autoethnography was conducted with these consumers. Next, a pre-existing scale of second-hand shopper motivations was used in in-depth interviews to narrate their significant experiences with second-hand clothing purchases. Findings presented two profiles of second-hand clothing consumers: on the one hand, consumers passionate about design and, on the other hand, conscious professionals who are characterized by driving their purchase intentions from hedonic to economic motivations. This research offers contributions for structuring value propositions that respond to the needs of second-hand clothing buyers.
Author Keywords Circular economy; second-hand clothes; consumer; motivations; collaborative consumption
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Emerging Sources Citation Index (ESCI)
EID WOS:001155529600004
WoS Category Management
Research Area Business & Economics
PDF https://revistas.tec.ac.cr/index.php/tec_empresarial/article/download/7015/6808
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