Knowledge Agora



Scientific Article details

Title Strategy on circular economy transition: A case study of agrocompany in Indonesia
ID_Doc 2927
Authors Tumuyu, SS; Marthalia, L
Title Strategy on circular economy transition: A case study of agrocompany in Indonesia
Year 2023
Published Journal Of Infrastructure Policy And Development, 8, 1
DOI 10.24294/jipd.v8i1.3021
Abstract The Circular Economy (CE) concept has been recognized as the core strategy that can support sustainable business through technological innovation that enables CE transition by focusing on resource savings. This case study conducts research on business strategy in achieving CE transition in an agroindustry company, by performing SWOT analysis to assess internal and external factors. The SWOT model provides valuable results that an effective strategy could maximize strengths and opportunities, minimize weaknesses and threats in business by boosting circularity on business-critical factors. The CE adoption by agroindustry company mostly focuses on efficient organic waste management, energy-efficient production, and production process. This study case reveals that while technology plays a significant role in advancing CE, there is still a significant need to pay attention to the social aspect in supporting the creation of worker-owned cooperatives by creating space for employee involvement in finding innovations and adopting technology in business transition into CE process. Social innovation through the involvement of employees by sharing CE vision, synergizing and optimizing internal potential, and building up the green innovation culture has created an internal conducive climate to put CE principle into practice. Further result shows that a labor-intensive company's business strategy prioritizes employment and job security over maximizing profits, which directly leads to the economic welfare and social protection of the business operation that makes an inclusive business.
Author Keywords circular economy; sustainable business; social innovation; strategic evaluation; SWOT; agroindustry
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Emerging Sources Citation Index (ESCI)
EID WOS:001145448200007
WoS Category Management
Research Area Business & Economics
PDF
Similar atricles
Scroll