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Scientific Article details

Title A framework for gender influences on sustainable business models in women's tourism entrepreneurship: doing and re-doing gender
ID_Doc 33992
Authors Kutlu, G; Ngoasong, MZ
Title A framework for gender influences on sustainable business models in women's tourism entrepreneurship: doing and re-doing gender
Year 2024
Published Journal Of Sustainable Tourism, 32, 3
DOI 10.1080/09669582.2023.2201878
Abstract Drawing on the literature that examines business models, feminist ethics of care and social policy, this article develops a theoretical framework for uncovering gender influences on sustainable business models by women entrepreneurs in a highly patriarchal and established tourism destination. Gender influences are socially embedded drivers that inform how women entrepreneurs create and operate sustainable business model archetypes and manifest as doing gender (accepting and complying with gendered perceptions) and redoing gender (resisting gendered perceptions by displaying masculine traits or taking advantage of their femineity) in the business realm. Empirically, the article provides a qualitative analysis of in-depth interviews with women owner-managers of fourteen small tourism firms in Turkey. The study provides evidence of gender influences that materialise as gendered perceptions of identity, role expectations and legislative practices (regulative). The managerial and social policy implications that encourage and support women entrepreneurs in pursuing sustainable business models are critically examined.
Author Keywords Sustainable business model archetypes; ethics of care; social policy; women entrepreneurship; gender influences; Turkey
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Social Science Citation Index (SSCI)
EID WOS:001008505700001
WoS Category Green & Sustainable Science & Technology; Hospitality, Leisure, Sport & Tourism
Research Area Science & Technology - Other Topics; Social Sciences - Other Topics
PDF https://doi.org/10.1080/09669582.2023.2201878
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