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Title Identifying opportunities for sustainable business models in manufacturing: Application of patent analysis and generative topographic mapping
ID_Doc 34082
Authors Feng, J; Liu, ZF; Feng, LJ
Title Identifying opportunities for sustainable business models in manufacturing: Application of patent analysis and generative topographic mapping
Year 2021
Published
DOI 10.1016/j.spc.2021.01.021
Abstract Early identification of business opportunities is critical for technology-based manufacturers seeking to develop new sustainable business models (SBMs) for future competitive advantages. However, there exists an insufficiency of identifying business opportunities compared to previous studies which have focused mainly on technology opportunities and service opportunities. To fill this research gap, this study proposes a new systematic approach to identify business opportunities for new SBMs based on information relating to the manufacturers' technologies and patents. To illustrate, an example in the mining machinery industry was examined as a case study. The results demonstrated that 255 patent documents relating to the product were collected. Next, latent Dirichlet allocation was used to generate 26 business topics, which were categorized into the 9 building blocks of the business model canvas (BMC). Then, generative topographic mapping (GTM) was applied to identify 13 vacuums and related technology-driven business opportunities on the basis of BMC-based patent-business vectors. Finally, dynamic business modelling was conducted, which integrated sustainable BMCs and system dynamics in order to evaluate and rank these business opportunities. The proposed approach can promote consensus building between the technology and business planning departments on developing technology-driven SBMs in both public and private sectors. (C) 2021 Institution of Chemical Engineers. Published by Elsevier B.V. All rights reserved.
Author Keywords sustainable business model; business opportunity identification; patent analysis; business model canvas; generative topographic mapping; system dynamics; manufacturing
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Science Citation Index Expanded (SCI-EXPANDED); Social Science Citation Index (SSCI)
EID WOS:000675603100009
WoS Category Green & Sustainable Science & Technology; Environmental Studies
Research Area Science & Technology - Other Topics; Environmental Sciences & Ecology
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