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Scientific Article details

Title Business Co-Evolution by Sustainability Service Innovation Model
ID_Doc 34095
Authors Salminen, V; Valkonen, J; Lindroos, M; Lukkari, P
Title Business Co-Evolution by Sustainability Service Innovation Model
Year 2014
Published
DOI
Abstract In order to sustain competitive advantage, manufacturing companies are expanding their product offering to also provide lifecycle services. By doing so, these leaders are expanding their value proposition multidimensional by concurrently creating strong potential through developing more sustainable customer-engaging products, co-innovating sustainable services together with their partners, and collaborating to create integrated new sustainable business technologies. Companies today are facing increasing complexity to execute profitably on continuous sustainable business transition. This article will demonstrate that sustainability is not only the goal but also the means. It introduces a new strategic concept, sustainability service innovation model, for utilizing sustainability as a business and innovation driver to facilitate the transition of industrial business towards the new service economy.
Author Keywords Strategic sustainability; Lifecycle services; Customer co-innovation; Value proposition; DNA molecule; Sustainability service innovation model
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Conference Proceedings Citation Index - Social Science & Humanities (CPCI-SSH)
EID WOS:000360951700020
WoS Category Business; Business, Finance; Management
Research Area Business & Economics
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