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Scientific Article details

Title Sustainable Entrepreneurship and B Corps
ID_Doc 34109
Authors Stubbs, W
Title Sustainable Entrepreneurship and B Corps
Year 2017
Published Business Strategy And The Environment, 26, 3
DOI 10.1002/bse.1920
Abstract Sustainable entrepreneurship contributes to solving social and environmental problems through the means of successful for-profit businesses. This paper contributes to understanding how sustainable entrepreneurship is implemented by exploring an emerging new form of business, B Corps', that employs market tactics to address social and environmental issues. Through interviewing 14 B Corps, the exploratory research study found that B Corps treat profit as a means to achieve positive societal ends, they regard the B Corp model as a tool for change, the B Corp model provides a common collective identity for internal and external validation, they are focused on societal impact rather than maximizing profits and they attempt to legitimate this form of sustainable entrepreneurship by influencing the business community and government officials. Copyright (c) 2016 John Wiley & Sons, Ltd and ERP Environment
Author Keywords B Corp; entrepreneurship; hybrid organization; sustainable development; sustainable business model
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Social Science Citation Index (SSCI)
EID WOS:000395387900005
WoS Category Business; Environmental Studies; Management
Research Area Business & Economics; Environmental Sciences & Ecology
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