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Scientific Article details

Title Priority Weights for Predicting the Success of Hotel Sustainable Business Models
ID_Doc 34266
Authors Wang, TC; Huang, CY; Huang, SL; Lee, JY
Title Priority Weights for Predicting the Success of Hotel Sustainable Business Models
Year 2021
Published Sustainability, 13, 24
DOI 10.3390/su132414032
Abstract This study proposes the use of consistent fuzzy preference relations to evaluate the structure of hotel sustainable business model (HSBM) dimensions and the corresponding hierarchy of evaluation indicators, and predict the overall probability of success. As fuzzy preference relations require, a group of hotel professionals in Taiwan was asked to process pairwise comparisons using linguistic variables to determine the weights of dimensions and indicators. According to the results, finances were found to be the most important dimension, followed by human capital. The number of local cultural events in the hotel was identified as the most important indicator. The predictive values revealed the possibility for successful HSBM implementation, shedding light on the vision of sustainability for the hotel industry. The results of the present study contribute to the literature on sustainability by determining the importance and weights of dimensions and indicators for hotel business models, providing an example of the use of this strategic tool in generating and modifying sustainable business models for the hotel industry.
Author Keywords sustainable business model; consistent fuzzy preference relations; hotel industry; sustainability
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Science Citation Index Expanded (SCI-EXPANDED); Social Science Citation Index (SSCI)
EID WOS:000737300300001
WoS Category Green & Sustainable Science & Technology; Environmental Sciences; Environmental Studies
Research Area Science & Technology - Other Topics; Environmental Sciences & Ecology
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