| Title |
Design the Network Marketing System of the Tourism Destination under the Smart City Framework |
| ID_Doc |
36256 |
| Authors |
Liu, LL; Yu, Q; Liu, J |
| Title |
Design the Network Marketing System of the Tourism Destination under the Smart City Framework |
| Year |
2015 |
| Published |
|
| DOI |
|
| Abstract |
Become a Smart City is the trend development of urban cities. Tourism industry is an important industry of a city, It is a important projects of urban construction. When promoting tourism destination, the role of marketing is particularly important. To do a good job of a city's tourism publicity, need provides a new marketing mode, Tourism destination marketing system arises at the historic moment. In this article, the construction of tourism destination network marketing system is according to the travel service demand of consumers, base on the advanced information technology. In the end put forward the evaluation mechanism, ensure the effective operation of the system |
| Author Keywords |
Network Marketing; tourism destination; smart city |
| Index Keywords |
Index Keywords |
| Document Type |
Other |
| Open Access |
Open Access |
| Source |
Conference Proceedings Citation Index - Social Science & Humanities (CPCI-SSH) |
| EID |
WOS:000359443000292 |
| WoS Category |
Social Sciences, Interdisciplinary |
| Research Area |
Social Sciences - Other Topics |
| PDF |
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