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Title Consumer perceptions and actions related to circular fashion items: Perspectives of young Brazilians on circular economy
ID_Doc 3663
Authors Hugo, AD; de Nadae, J; Lima, RD
Title Consumer perceptions and actions related to circular fashion items: Perspectives of young Brazilians on circular economy
Year 2023
Published Waste Management & Research, 41, 2
DOI 10.1177/0734242X221122571
Abstract The fashion industry is one of the most important industries for the world economy, but is also one of the most polluting. Some fashion companies have been adopting circular economy initiatives to combat this. Circular fashion (CF) results in cleaner production and reduces textile waste, but depends on consumer collaboration. Several studies analysing consumer CF issues worldwide have been recently published, but these studies are not common in emerging countries. This paper seeks to investigate the relationships between Brazilian consumers and CF. The methodology comprised a systematic literature review and survey. The main results show that, although young consumers are willing to change their clothing consumption habits and believe that fashion companies should be more sustainable, most of them never get involved in circular actions in the fashion chain. This paper seeks to fill a research gap on Brazilian CF, and contribute to both literature and the fashion industry in developing countries.
Author Keywords Circular economy; fashion industry; circular fashion; sustainability; young consumers; developing countries
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Science Citation Index Expanded (SCI-EXPANDED)
EID WOS:000914045000001
WoS Category Engineering, Environmental; Environmental Sciences
Research Area Engineering; Environmental Sciences & Ecology
PDF https://doi.org/10.1177/0734242x221122571
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