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Title Segmentation of Hungarian Consumers Based on Circular Economy Values and Awareness of Food Waste
ID_Doc 4775
Authors Pércsi, KN; Ujj, A; Jancsovszka, P
Title Segmentation of Hungarian Consumers Based on Circular Economy Values and Awareness of Food Waste
Year 2023
Published Sustainability, 15, 11
DOI 10.3390/su15118838
Abstract This study aims to detect those segments among the Hungarian food consumers who are aware of the climate risks of their food consumption. In order to achieve this goal, a survey was conducted with the participation of Hungarian university students. Data from 1184 households were collected and used in Factor (Principal Component) and Cluster Analysis. Two very conscious clusters were found; both are highly qualified. One favored waste utilization, asserting that and encouraging most of its members to follow a zero-waste lifestyle. The latter mentioned that cluster members are young, and they are in a good financial situation. The findings of this study may be of interest to policy makers for environmentally responsible food consumption guidance and training for planning consumer awareness programs. Even though several previous studies have addressed the concept of consumer awareness concerning food purchase decisions, only few of them dealt with consumer awareness in the environment and climate domain in food consumption in Hungary, so this research could be considered as filling a gap.
Author Keywords food waste; environmental awareness; circular economy; food purchasing habits; locality
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Science Citation Index Expanded (SCI-EXPANDED); Social Science Citation Index (SSCI)
EID WOS:001006036300001
WoS Category Green & Sustainable Science & Technology; Environmental Sciences; Environmental Studies
Research Area Science & Technology - Other Topics; Environmental Sciences & Ecology
PDF https://www.mdpi.com/2071-1050/15/11/8838/pdf?version=1685600262
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