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Scientific Article details

Title Consumers' awareness and attitudes in circular fashion
ID_Doc 5396
Authors Jimenez-Fernandez, A; Aramendia-Muneta, ME; Alzate, M
Title Consumers' awareness and attitudes in circular fashion
Year 2023
Published
DOI 10.1016/j.clrc.2023.100144
Abstract Circular fashion is a new concept shift towards a more sustainable fashion industry. Consumers' awareness of the fashion industry's environmental and social damage is increasing, along with the transformation of their purchasing habits. Circular economy appears to be a solution to these issues. Nonetheless, users' awareness of the principles of circular economy might benefit their application in real life. This research studies the relationships between awareness and attitudes towards the principles of circular economy as well as the mediators, which are namely, benefits and enablers. The main purpose of this study is to test a hypothesised model through structural equation modeling with Partial Least Squares. The results show that the principles have a positive relationship to the attitudes, benefits, and enablers of circular economy. Additionally, the effect of gender on consumers' attitudes towards sustainable fashion is worth analysing since it seems to play a significant role.
Author Keywords Fashion industry; Awareness; Attitudes; Enablers; Benefits; Circular economy
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Emerging Sources Citation Index (ESCI)
EID WOS:001109958100001
WoS Category Green & Sustainable Science & Technology; Environmental Sciences; Environmental Studies
Research Area Science & Technology - Other Topics; Environmental Sciences & Ecology
PDF https://doi.org/10.1016/j.clrc.2023.100144
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