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Title Generating Win-Win Strategies for Software Businesses Under Coopetition: A Strategic Modeling Approach
ID_Doc 65826
Authors Pant, V; Yu, E
Title Generating Win-Win Strategies for Software Businesses Under Coopetition: A Strategic Modeling Approach
Year 2018
Published
DOI 10.1007/978-3-030-04840-2_7
Abstract Interorganizational coopetition describes a phenomenon in which businesses cooperate and compete simultaneously. Such behavior is commonplace among software firms wherein vendors concomitantly deal with each other both as partners and as rivals. Sustainable coopetitive relationships are predicated on the logic of win-win strategies. Conversely, win-lose or lose-lose strategies do not lead to durable coopetitive relationships. This aspect of coopetition requires decision-makers in coopeting software businesses to generate and analyze win-win strategies. This paper proposes a strategic modeling approach to systematically search for alternatives and generate win-win strategies. This approach synergistically combines i* goal-modeling to analyze the distributed intentional structures of actors and Game Tree decision-modeling to reason about the moves and countermoves of actors. An illustrative example of a published case study is presented to demonstrate the strengths and weaknesses of this methodology.
Author Keywords Strategic modeling; Coopetition; Win-win; Positive-sum
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Conference Proceedings Citation Index - Science (CPCI-S); Conference Proceedings Citation Index - Social Science & Humanities (CPCI-SSH)
EID WOS:000670779300007
WoS Category Business; Computer Science, Information Systems; Computer Science, Interdisciplinary Applications; Computer Science, Software Engineering; Management
Research Area Business & Economics; Computer Science
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