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Title Transfer-Learning-Based Opinion Mining for New-Product Portfolio Configuration over the Case-Based Reasoning Cycle
ID_Doc 67232
Authors Li, SM; Lee, CKM
Title Transfer-Learning-Based Opinion Mining for New-Product Portfolio Configuration over the Case-Based Reasoning Cycle
Year 2022
Published Applied Sciences-Basel, 12, 23
DOI 10.3390/app122312477
Abstract Due to the ever-changing business environment, enterprises are facing unprecedented challenges in their new-product development (NPD) processes, while the success and survival of NPD projects have become increasingly challenging in recent years. Thus, most enterprises are eager to revamp existing NPD processes so as to enhance the likelihood of new products succeeding in the market. In addition to the determination of sustainable new-product ideas and designs, new-product portfolio management (NPPM) is an active research area for allocating adequate resources to boost project development, while projects that perform poorly can be terminated. Since the existing new-product portfolio configuration is manually decided, this study explores the possibility of standardising NPPM, particularly the configuration mechanism, in a systematic manner. Subsequently, case-based reasoning can be applied to structure the entire NPPM process, in which past knowledge and successful cases can be used to configure new projects. Furthermore, customer feedback was analyzed using the transfer-learning-based text classification model in the case-retrieval process to balance the values of enterprises and customers. A new-product portfolio was therefore configured to facilitate NPPM under an agile-stage-gate model. To verify the effectiveness of the proposed system, a case study in a printer manufacturing company was conducted, where positive feedback and performances were found.
Author Keywords new product development; portfolio management; case-based reasoning; transfer learning; text classification
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Science Citation Index Expanded (SCI-EXPANDED)
EID WOS:000895533500001
WoS Category Chemistry, Multidisciplinary; Engineering, Multidisciplinary; Materials Science, Multidisciplinary; Physics, Applied
Research Area Chemistry; Engineering; Materials Science; Physics
PDF https://www.mdpi.com/2076-3417/12/23/12477/pdf?version=1670321132
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