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Title Sustainable product-service systems for clothing: exploring consumer perceptions of consumption alternatives in Finland
ID_Doc 67644
Authors Armstrong, CM; Niinimäki, K; Kujala, S; Karell, E; Lang, CM
Title Sustainable product-service systems for clothing: exploring consumer perceptions of consumption alternatives in Finland
Year 2015
Published
DOI 10.1016/j.jclepro.2014.01.046
Abstract The clothing industry is in need of innovative business models that can reduce its environmental footprint for which product-service systems (PSS) may provide many opportunities. The chief objective of this study was to identify the positive and negative perceptions of clothing product-service systems (PSS) for the purpose of determining barriers as well as pathways to viability. A mixed-methods study was conducted in Finland. Findings from this study indicate a moderate level of interest in a variety of clothing-related PSS features, with the highest level of interest in clothing take-back, swaps, and consultancy. PSS schemes evidencing experiential, innovative and social approaches (renting, swapping and fashion result) were perceived to be best suited for younger consumers while services that emphasized product satisfaction (e.g. redesign, repair/maintenance, customization, consultancy) were perceived to be most suited for older consumers. Attributes most contributing to positive perceptions of the clothing PSS were environmental benefits as well as emotional aspects, such as experiential or social features of the PSS model, the ability to meet fashion needs, and increased product satisfaction. Negative perceptions were most driven by a lack of trust in the service provider and perceived barriers to ease of use, such as a lack of accessibility to the product or the technical requirements that may be commanded. (C) 2014 Elsevier Ltd. All rights reserved.
Author Keywords Product-service systems; Design for sustainability; Consumer perception; Clothing
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Science Citation Index Expanded (SCI-EXPANDED)
EID WOS:000355370800004
WoS Category Green & Sustainable Science & Technology; Engineering, Environmental; Environmental Sciences
Research Area Science & Technology - Other Topics; Engineering; Environmental Sciences & Ecology
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