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Title A framework for AI-powered service innovation capability: Review and agenda for future research
ID_Doc 67805
Authors Akter, S; Hossain, MA; Sajib, S; Sultana, S; Rahman, M; Vrontis, D; McCarthy, G
Title A framework for AI-powered service innovation capability: Review and agenda for future research
Year 2023
Published
DOI 10.1016/j.technovation.2023.102768
Abstract Artificial intelligence (AI)-powered service innovation (e.g., OpenAI's ChatGPT, Google's Bard and Microsoft's Sydney) has become one of the most significant determinants of firms' success in the Fourth Industrial Revo-lution. However, extant studies on this topic show that research studies hitherto have been ad-hoc, lacking a conceptual framework for the strategic management of AI-powered service innovation capability in dynamic markets. Thus, this study synthesises the current body of knowledge, proposes a framework, and develops an agenda to advance our knowledge. The findings reveal: (1) AI-market capability relates to customer orientation, industry orientation, and cross-functional orientation; (2) AI-infrastructure capability relates to data, business models, and ecosystem; and (3) AI-management capability relates to AI-orientation, organisational learning, and AI ethics which are crucial determinants of forming AI-powered service innovation capability. These capabilities for the strategic management of AI-powered service innovations play an essential role in achieving organiza-tional agility and competitive advantage.
Author Keywords AI-Powered service innovation; Innovation capability; AI market Capability; AI infrastructure Capability; AI management Capability; AI ethics; Organizational agility; Sustainable competitive advantage
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Science Citation Index Expanded (SCI-EXPANDED); Social Science Citation Index (SSCI)
EID WOS:001001977000001
WoS Category Engineering, Industrial; Management; Operations Research & Management Science
Research Area Engineering; Business & Economics; Operations Research & Management Science
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