| Title |
The Effect Of The Mediating Role Of Corporate Reputation In The Relationship Between Csr And Business Performance |
| ID_Doc |
70147 |
| Authors |
Ramos, MIG; Manzanares, MJD; Gómez, FG |
| Title |
The Effect Of The Mediating Role Of Corporate Reputation In The Relationship Between Csr And Business Performance |
| Year |
2014 |
| Published |
|
| DOI |
|
| Abstract |
In the last few years, the strategic consideration of Corporate Social Responsibility (CSR) is gaining relevance, due to the potential benefits that firms can obtain from its implementation in a number of industries. However, the existing research trying to show a causal relationship between CSR and business performance, is still inconclusive. This paper, which focuses on the renewable energy industry in Spain, tries to overcome limitations of previous research by offering a new measure of CSR and adding (good) corporate reputation as a mediating variable in that relationship. The results of the analysis, carried out through a structural equation model by applying the Partial Least Squares (PLS) technique, show that corporate reputation has a full mediating effect in the relationship between CSR and business performance, which it has important managerial implications on CSR management from a strategic viewpoint. |
| Author Keywords |
Corporate Social Responsibility; corporate reputation; business performance; renewable energy sector |
| Index Keywords |
Index Keywords |
| Document Type |
Other |
| Open Access |
Open Access |
| Source |
Emerging Sources Citation Index (ESCI) |
| EID |
WOS:000215682200006 |
| WoS Category |
Business |
| Research Area |
Business & Economics |
| PDF |
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