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Title Pressures for sub-supplier sustainability compliance: The importance of target markets in textile and garment supply chains
ID_Doc 71629
Authors Fontana, E; Atif, M; Sarwar, H
Title Pressures for sub-supplier sustainability compliance: The importance of target markets in textile and garment supply chains
Year 2024
Published Business Strategy And The Environment, 33.0, 5
DOI 10.1002/bse.3680
Abstract We propose that sub-supplier sustainability compliance in developing economies' textile and garment supply chains can be more effectively realized by understanding sub-suppliers' target markets. We introduce the concept of sub-suppliers' customer share of production as the share of production that sub-suppliers sell to "exporting" direct suppliers that cater to the international market vis-a-vis "local" direct suppliers that cater to the domestic market. Through this concept and qualitative evidence, we offer a model outlining that as sub-suppliers sell more to exporting direct suppliers, they encounter increased coercive, competitive, and collaborative pressures for sustainability compliance. This article contributes to the multi-tier sustainable supply chain management literature by illustrating how target markets exert pressures for sub-supplier sustainability compliance, and why some sub-suppliers are more inclined to invest in sustainability compliance, some decouple from it, and others invest beyond compliance. We conclude with business strategy guidelines for managers in textile and garment supply chains.
Author Keywords business strategy; customer share of production; multi-tier sustainable supply chain management; sub-suppliers; sustainability compliance; target markets
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Social Science Citation Index (SSCI)
EID WOS:001141967300001
WoS Category Business; Environmental Studies; Management
Research Area Business & Economics; Environmental Sciences & Ecology
PDF https://onlinelibrary.wiley.com/doi/pdfdirect/10.1002/bse.3680
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