| Title |
Reinventing R&D in an Open Innovation Ecosystem |
| ID_Doc |
74218 |
| Authors |
Traitler, H; Watzke, HJ; Saguy, IS |
| Title |
Reinventing R&D in an Open Innovation Ecosystem |
| Year |
2011 |
| Published |
Journal Of Food Science, 76, 2 |
| DOI |
10.1111/j.1750-3841.2010.01998.x |
| Abstract |
Today, the idea that random collisions and interactions offer solutions and business opportunities is no longer acceptable. Instead, partnerships and alignments, both downstream and upstream, are paramount for cross-fertilization and synergy. To survive, and thrive, in today's world of global innovation, alliances based on compatible differences must be sought. Innovation Partnerships and the Sharing-is-Winning model represent a paradigm shift toward accelerating co-development of sustainable innovation, with alignment of the entire value chain with consumer-centric innovations being one of its main pillars. It includes 3 levels of typical joint development: universities, research institutes, and centers; start-ups and individual inventors; a select number of key strategic suppliers. Reinventing R&D in an open innovation ecosystem and increasing success rates in an increasingly competitive marketplace require implementing significant steps-both perceived and tangible. Specific recommendations are provided for 10 major identified topics: leadership, strategy, the consumer, the value chain, internal experts and championship, metrics, IP, culture, academia, and passion. The Sharing-is-Winning model extends the scope of open innovation to sustainable and enhanced processes of co-innovation. |
| Author Keywords |
innovation partnerships; Sharing-is-Winning model; strategic alliance; value chain |
| Index Keywords |
Index Keywords |
| Document Type |
Other |
| Open Access |
Open Access |
| Source |
Science Citation Index Expanded (SCI-EXPANDED); Social Science Citation Index (SSCI) |
| EID |
WOS:000287858000015 |
| WoS Category |
Food Science & Technology |
| Research Area |
Food Science & Technology |
| PDF |
https://onlinelibrary.wiley.com/doi/pdfdirect/10.1111/j.1750-3841.2010.01998.x
|