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Scientific Article details

Title Csr Model For Small And Medium-Sized Cultural Enterprises
ID_Doc 74530
Authors Mísar, J; Srpová, J
Title Csr Model For Small And Medium-Sized Cultural Enterprises
Year 2015
Published
DOI
Abstract The aim of this paper is to describe a method to achieve sustainable development for entities that operate in the cultural and creative industries in the Czech Republic. This is accomplished through the implementation of Corporate Social Responsibility (CSR) into their business practice. The study reveals that all these entities prioritize creative and non-restrictive approach, therefore, any acceptable method must resemble these conditions. Another important factor is that entrepreneurs from this sector perceive themselves as artists and not as entrepreneurs. Most of these entities experience long term financial issues. To develop a method for CSR implementation, the authors develop a three step program.
Author Keywords Corporate Social Responsibility; Implementation; Creative Industries
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Conference Proceedings Citation Index - Social Science & Humanities (CPCI-SSH)
EID WOS:000381379300019
WoS Category Business
Research Area Business & Economics
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