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Title Why do companies' institutional strategies differ across cities? A cross-case analysis of bike sharing in Shanghai & Amsterdam
ID_Doc 74712
Authors van Waes, A; Farla, J; Raven, R
Title Why do companies' institutional strategies differ across cities? A cross-case analysis of bike sharing in Shanghai & Amsterdam
Year 2020
Published
DOI 10.1016/j.eist.2020.06.002
Abstract Bike sharing has the potential to contribute to more sustainable urban mobility. Companies providing this service need to generate legitimacy for their venture when entering new cities. They may have to change formal and informal institutions in cities they want to operate. In this paper we explore how and why companies' institutional strategies differ across cities. We compare strategies of emerging free-floating bike sharing companies in Shanghai and Amsterdam. These cities provide a counterintuitive starting point: Shanghai is a car-dominant city which has embraced bike sharing, whereas in Amsterdam - a typical cycling city - it was banned soon after its introduction. We find that companies use similar launching strategies, but different institutional strategies as they respond to varying spatial conditions consisting of local institutions (e.g. rules, norms and cultures) physical place specific elements (e.g. infrastructures and urban mobility challenges) and issues of power (e.g. support and resistance).
Author Keywords Institutional work; Bike sharing; Business strategy; Micromobility
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Science Citation Index Expanded (SCI-EXPANDED); Social Science Citation Index (SSCI)
EID WOS:000570180600011
WoS Category Environmental Sciences; Environmental Studies
Research Area Environmental Sciences & Ecology
PDF https://doi.org/10.1016/j.eist.2020.06.002
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