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Scientific Article details

Title Business Case for Corporate Social Responsibility in Small and Medium Enterprises-Employees' Perspective
ID_Doc 74723
Authors Berniak-Wozny, J; Kwasek, A; Gasinski, H; Maciaszczyk, M; Kocot, M
Title Business Case for Corporate Social Responsibility in Small and Medium Enterprises-Employees' Perspective
Year 2023
Published Sustainability, 15, 2
DOI 10.3390/su15021660
Abstract The aim of this paper is to define the business case for the involvement of SMEs in CSR from the perspective of employees. The work answers the following questions: (1) What socially responsible activities do SMEs undertake? (2) To what extent are SME employees involved in activities in the area of CSR? (3) How is the business rationale of CSR activities perceived by employees? On the basis of the conducted research, the authors decided to find out what and how socially responsible activities impact business performance. For this purpose, a structural model was estimated, using the maximum likelihood method. As a result of the research, it was found that small- and medium-sized enterprises engage in CSR activities, but their involvement is limited and focused on environmental, health-related initiatives, and social campaigns. This suggests the choice of activities that are related to the formation of responsible attitudes, which are universal but not very engaging for employees. The results also show that employees are not passive observers but are responsible for the implementation of the CSR initiatives, which may have positive and negative impacts on business performance. In the opinion of employees, the most important benefits of involvement in CSR are building trust, building relationships with clients, and image improvement. Motivators such as increased profitability or (surprisingly) sustainable development played a much smaller role. From the theory point of view, the research results define the scope and scale of SMEs involvement in corporate social responsibility activities and indicate the main benefits that result from this involvement for SMEs. The results of research allow for a more effective selection of CSR activities and areas in which companies can use CSR to support the achievement of business goals.
Author Keywords corporate social responsibility; CSR activities; business case; small and medium enterprises; employees
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Science Citation Index Expanded (SCI-EXPANDED); Social Science Citation Index (SSCI)
EID WOS:000927221900001
WoS Category Green & Sustainable Science & Technology; Environmental Sciences; Environmental Studies
Research Area Science & Technology - Other Topics; Environmental Sciences & Ecology
PDF https://www.mdpi.com/2071-1050/15/2/1660/pdf?version=1673694692
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