| Title |
Operationalizing a corporate sustainability transformation in a fast-moving-consumer goods company |
| ID_Doc |
76428 |
| Authors |
Picard, MS; Manfredi, LC |
| Title |
Operationalizing a corporate sustainability transformation in a fast-moving-consumer goods company |
| Year |
2023 |
| Published |
Estudios Gerenciales, 39, 169 |
| DOI |
10.18046/j.estger.2023.167.5989 |
| Abstract |
Recent research shows the need to address sustainability from a problem-solving perspective. Taking the case of an international company, which is advanced in that matter, the purpose of this article is to document the key success factors to operationalize a sustainability transformation, as well as a step-by-step process for its deployment. Adopting a qualitative approach, the methodology relies on in-depth interviews with semi-structured questions, collecting the return of experience of 32 employees. The findings highlight three challenges: the implementation of sustainability indicators, organizational silos, and the shift towards a sustainable business model. As a result, it was possible to identify these key success factors: systematize the culture of measuring, introduce a transversal eco-governance, and conceptualize the transformation at scale with a progressive deployment. |
| Author Keywords |
sustainability; transformation; operationalization; corporate; methodology |
| Index Keywords |
Index Keywords |
| Document Type |
Other |
| Open Access |
Open Access |
| Source |
Emerging Sources Citation Index (ESCI) |
| EID |
WOS:001170200900003 |
| WoS Category |
Economics |
| Research Area |
Business & Economics |
| PDF |
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