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Title Trap Of Dominance Or Prospects Of The Eu Automotive Industry In The Context Of New Challenges And Strategies
ID_Doc 77447
Authors Nemcová, E; Fifeková, E
Title Trap Of Dominance Or Prospects Of The Eu Automotive Industry In The Context Of New Challenges And Strategies
Year 2021
Published
DOI
Abstract On the EU' s roads there are 243 million passenger cars today, while its average age is more than 11.5 years. In recent years the automotive industry has become the dominant sector on which the economic growth of several EU countries depends to a large extent. Despite the fact that the crisis in 2008 revealed the risk of the economy's dependence on one dominant sector, the situation repeated itself after the outbreak of the pandemic in 2020. The COVID-19 pandemic and a related severe lockdown hit massive the automotive sector of several EU countries, especially CEEC. Although both production and exports rose again in the summer months, due to the threat of new pandemic waves a sustainable recovery is in doubt. For a successful restart of the automotive industry, it will need to adapt its product parameters and marketing strategies to new trends in demand, technology and business model development. Based on the analysis of recent statistical data the article focuses on the current challenges the automotive industry is confronted with and their impact not only within the automotive branch, but also in other related sectors. It also analyses individual measures to reverse the negative development, as well as meeting the requirements of sustainable development prospects of this sector.
Author Keywords Automotive Industry; Covid-19 Pandemic; Carbon Neutrality; Competitiveness; Workforce
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Conference Proceedings Citation Index - Social Science & Humanities (CPCI-SSH)
EID WOS:000836186000031
WoS Category Economics; Social Sciences, Interdisciplinary
Research Area Business & Economics; Social Sciences - Other Topics
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