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Scientific Article details

Title Green governance: understanding the greening of a leading business event from the perspective of value chain governance
ID_Doc 77578
Authors Zhong, DX; Luo, QJ; Chen, WX
Title Green governance: understanding the greening of a leading business event from the perspective of value chain governance
Year 2021
Published Journal Of Sustainable Tourism, 29, 11-12
DOI 10.1080/09669582.2020.1864385
Abstract In contribution to limited research on ways to be greener in the events industry, this paper demonstrates the importance of cross-organization coordination in implementing green events. In a case study on China Import and Export Fair, we examined the interplay of stakeholders in the process of greening from the perspective of value chain governance. The results revealed that (1) key stakeholders formed a profit-driven value chain that inhibited the promotion of green booth, (2) the fair used institutional power and bargaining power to engage key stakeholders, and (3) developed a governance model to encourage greening by using multiple instruments of governance (i.e., green booth standards, knowledge transfer, and a green booth competition). In light of those results, this paper expands the scope of literature on green events by offering novel insights into governance along value chains and highlighting their managerial implications for promoting green events.
Author Keywords Green events; sustainable development; governance; value chain; stakeholder engagement
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Social Science Citation Index (SSCI)
EID WOS:000601029500001
WoS Category Green & Sustainable Science & Technology; Hospitality, Leisure, Sport & Tourism
Research Area Science & Technology - Other Topics; Social Sciences - Other Topics
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