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Title A Multidimensional Model of Sustainable Renewable Energy Linking Purchase Intentions, Attitude and User Behavior in Nigeria
ID_Doc 77676
Authors Ashinze, PC; Tian, J; Ashinze, PC; Nazir, M; Shaheen, I
Title A Multidimensional Model of Sustainable Renewable Energy Linking Purchase Intentions, Attitude and User Behavior in Nigeria
Year 2021
Published Sustainability, 13, 19
DOI 10.3390/su131910576
Abstract This study investigates the challenges to Nigeria's renewable energy growth; specifically, it analyzes the factors that influence the intention to use renewable energy in Nigeria. This paper was based on the theory of planned behavior, the technology acceptance model, the unified theory of acceptance and use of technology, the diffusion of innovation theory, and previous studies on acceptance. The proposed hypotheses have been tested using structured questionnaires based on a sample of 500 Nigerian family heads. A structural equation modeling technique was used to analyze the relationships of the studied variables-relative advantage, ease of use, perceived behavioral control, subjective norm, awareness, cost, attitude, income, gender, age, and education-with purchase intention. The study findings show that attitude has a significant mediating effect on the relationship between intention to use and determinants (relative advantage, subjective norm, perceived behavioral control, ease of use, cost and awareness) and no significant impact on the purchase intention of the control variables (income, education, age, and gender) in the structural model. The study's results support business decisions in the renewable energy sub-sector in Nigeria and other developing nations. Furthermore, the results of this study could serve as a reference for the government to make decisions concerning the implementation of renewable energy.
Author Keywords renewable energy; attitude; purchase intention; use behaviors
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Science Citation Index Expanded (SCI-EXPANDED); Social Science Citation Index (SSCI)
EID WOS:000726819800001
WoS Category Green & Sustainable Science & Technology; Environmental Sciences; Environmental Studies
Research Area Science & Technology - Other Topics; Environmental Sciences & Ecology
PDF https://www.mdpi.com/2071-1050/13/19/10576/pdf?version=1633942939
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