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Scientific Article details

Title Anatomy of Successful Business Models for Complex Services: Insights from the Telemedicine Field
ID_Doc 78279
Authors Peters, C; Blohm, I; Leimeister, JM
Title Anatomy of Successful Business Models for Complex Services: Insights from the Telemedicine Field
Year 2015
Published Journal Of Management Information Systems, 32, 3
DOI 10.1080/07421222.2015.1095034
Abstract Telemedicine services may improve the quality of life of individuals while also reducing the costs of service provisioning. They represent an important but as yet understudied type of complex services that integrates many stakeholders acting in service value networks. These complex services typically comprise a combination of information technology (IT) services and highly person-oriented, non-IT services, and are characterized by long service delivery periods. In such an environment, it is particularly difficult to generate successful and sustainable business models, which are necessary for the widespread provision of telemedicine services. Following a design research approach, we develop and evaluate the CompBizMod framework, a morphological box allowing for: (1) the analysis, description, and classification of telemedicine business models, (2) the identification of white spots for future business opportunities, (3) and the identification of patterns for successful business models. We contribute to the literature by presenting a specific business model framework and identifying three business model patterns in the telemedicine industry. We exhibit how business models for complex services can be decomposed into their constituent elements and present an easy and replicable approach for identifying business model patterns in a given industry.
Author Keywords analysis frameworks; business model; business model pattern; complex service; telemedicine
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Science Citation Index Expanded (SCI-EXPANDED); Social Science Citation Index (SSCI)
EID WOS:000368329400005
WoS Category Computer Science, Information Systems; Information Science & Library Science; Management
Research Area Computer Science; Information Science & Library Science; Business & Economics
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