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Scientific Article details

Title Sustainable innovations for rural Africa: Case studies from Nigeria and Tanzania
ID_Doc 78340
Authors Derdabi, A; Dvoulety, O
Title Sustainable innovations for rural Africa: Case studies from Nigeria and Tanzania
Year 2024
Published
DOI 10.1080/26437015.2024.2369568
Abstract Sustainable entrepreneurship is essential to tackle the negative effects of climate change in communities, especially in the rural areas of Africa. This article presents case studies of two start-ups developing sustainable business models for rural communities in Nigeria and Tanzania. The cases were monitored during an accelerator program, and the analyzed materials come from in-depth interviews, field observations, and secondary data. The obtained data were coded and processed using qualitative thematic analysis. The research activities took place during the years 2022 and 2023. The cases illustrate how the studied entrepreneurs have designed their sustainable business models and engaged with early adopters and opinion leaders within a community. They leveraged existing networks and community associations to provide education and training. This can be highly effective in increasing the adoption rates of innovations. However, navigating the political and cultural dynamics and building trust within communities is crucial to overcoming challenges and successfully diffusing innovations in rural Africa.
Author Keywords Community engagement; innovation adoption; rural entrepreneurship; Sustainable Development Goal 11: Sustainable cities and communities
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Emerging Sources Citation Index (ESCI)
EID WOS:001277347900001
WoS Category Business; Management
Research Area Business & Economics
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