| Title | The influence of information about prior use on consumers' evaluations of refurbished electronics |
|---|---|
| ID_Doc | 23290 |
| Authors | Mugge, R; de Jong, W; Person, O; Hultink, EJ |
| Title | The influence of information about prior use on consumers' evaluations of refurbished electronics |
| Year | 2017 |
| Published | |
| Abstract | Refurbishment the process of collecting used products, assessing their condition, and replacing and/or upgrading parts in order to resell then) to other consumers is increasingly seen as both economic:ally and environmentally advantageous. The present research investigates in an experimental study and with qualitative post-hoc interviews how information about prior use-offered in either a visual (signs of wear and tear) or verbal (textual description) form influences consumers' evaluations of refurbished products. The findings show that providing consumers with information about the prior use of refurbished electronics does not have a univocal eruct on consumers' evaluations of such products. Visual information about prior use, in terms of signs of wear and tear, has a negative effect on consumers' evaluations of refurbished electronics. Furthermore, presenting consumers with verbal information on prior use can negatively affect consumers' evaluations of a refurbished if no signs of wear and tear are present because it contuses consumers. It signs of wear and tear are present, verbal information about prior use will not influence consumers' evaluations. |
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