| Abstract |
Purpose This paper describes how, at the university level, sustainable business model creation in the clean-tech environment is taught using social learning within the context of interdisciplinary teams Design/methodology/approach - We propose an in-depth comparative case study approach, monitoring the development of creativity and learning in an entrepreneurial course context. Originality/value - The formation and careful curation of high-performing teams was initiated by targeting three dimensions of knowledge: declarative aspects such as lateral thinking about clean-tech (cognitive dimension); motivational and emotional aspects (affective dimension); application of affective and cognitive dimensions, creating the start-ups (skill-based dimension). Practical implications - In such a curated environment, the combination of business students and arts & design students specifically, produces more creative and from its outset more disruptive business models in the clean-tech industry. Previously, without arts & design students or design thinking methodology this failed to do so. |
