| Title |
The Construction of Service Innovation of Green Bed and Breakfast (B&B) |
| ID_Doc |
31182 |
| Authors |
Wu, TF; Yang, MY; Chen, SL |
| Title |
The Construction of Service Innovation of Green Bed and Breakfast (B&B) |
| Year |
2013 |
| Published |
|
| DOI |
|
| Abstract |
The concept of Bed and Breakfast (B&B) tourism has become much popular nowadays which results in the uneven quality on the drastic competition within the industry. The innovation of B&B service has brought out several significant qualities other than technologies such as idea of hospitality, customer interface and administrating system. Environmental friendly is a firm base of the B&B concept which combines with local cultures and customs to successfully achieve a perpetual environmental prosperity in Green tourism. In this study, three B&B owners with good performance in service innovation were chosen as the cases, and with qualitative case study, the four-structure relationship of green service were deeply analyzed for all three cases. The result showed the cases with the innovative interface and service concept alternately proceeded to develop a new market and presented an interweaving structure of innovation. |
| Author Keywords |
Green management; operation and management; Bed and Breakfast (B&B) owners; innovative service |
| Index Keywords |
Index Keywords |
| Document Type |
Other |
| Open Access |
Open Access |
| Source |
Conference Proceedings Citation Index - Science (CPCI-S) |
| EID |
WOS:000395631500276 |
| WoS Category |
Engineering, Industrial; Operations Research & Management Science |
| Research Area |
Engineering; Operations Research & Management Science |
| PDF |
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