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Scientific Article details

Title Managerial decisions and new product development in the circular economy model enterprise: absorptive capacity and a mediating role of strategic orientation
ID_Doc 4276
Authors Stelmaszczyk, M; Pierscieniak, A; Abrudan, D
Title Managerial decisions and new product development in the circular economy model enterprise: absorptive capacity and a mediating role of strategic orientation
Year 2023
Published Decision, 50, 1
DOI 10.1007/s40622-023-00336-1
Abstract The study explains the flow of knowledge in the circular economy model enterprises. We analyze the impact of managerial decisions on the absorptive capacity, which is new product development, considering the role of critical elements of strategic orientation (innovation and costs) in the textile industry. Based on the verification of hypotheses by employing the SEM method, innovation orientation is a mediator between adaptability-oriented decisions and transformation, and between adaptability-oriented decisions and exploitation. Ambidexterity-oriented decisions affect absorptive capacity. These findings semanticize and extend previous research, indicating that strategic activities focused on eco-innovations are transformed into the process of creating a new product.
Author Keywords Managerial decisions; Ambidexterity; Absorptive capacity; Product development; Circular economy; Structural equation modeling
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Emerging Sources Citation Index (ESCI)
EID WOS:000940199500002
WoS Category Management
Research Area Business & Economics
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