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Title Strategic Posture To Sustainable Innovation And Its Relationship With Internationalization Stage In Brazilian Industrial Companies
ID_Doc 65350
Authors Kneipp, JM; Gomes, CM; Frizzo, K; Centenaro, L; Rossato, G
Title Strategic Posture To Sustainable Innovation And Its Relationship With Internationalization Stage In Brazilian Industrial Companies
Year 2019
Published Revista Gestao Organizacional, 12.0, 2
DOI
Abstract The conditioning factors of the globalized world create new requirements and opportunities for the development of a management model for organizations that includes the premises of sustainability, which requires substantial investments in innovation. This study aimed to analyze the relationship of the strategic posture to sustainable innovation to the stage of internationalization of Brazilian industrial companies. The study was characterized as quantitative and a survey research with Brazilian industrial companies was conducted. Results showed that the internationalized companies have a higher trend for adopting a proactive strategy for sustainable innovation. From the foregoing, it is possible to conclude that the strategic posture for sustainable innovation and internationalization are important issues in the context of the companies analyzed.
Author Keywords Strategic posture; Sustainable innovation; Internationalization
Index Keywords Index Keywords
Document Type Other
Open Access Open Access
Source Emerging Sources Citation Index (ESCI)
EID WOS:000481472500004
WoS Category Management
Research Area Business & Economics
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